This week was very productive, we decided on our band name, which was the primary focus along with the pitch. Deciding on a band name was more difficult than we initially thought as it was difficult to find one that matched the genre and song we had chosen as well as the image we had created for the band.
The pitch was also a focus this past week as we had to ready it to present to our peers in order to convince them on the idea. This was a big task and required a lot of preparation. We decided to use animoto as it was the most effective and eye catching method we found.
We also did a fair amount of the market research this week including fashion and the indie scenester group (the group we have singled out as a our target group)
Our Logo:
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